Zero Labs Automotive

Press

Hundreds of features across automotive, design, technology, business and lifestyle media, from The Wall Street Journal and Bloomberg to Top Gear. A selection is below, with each quote reproduced from its publication and a link to the original article where one is still online.

As featured in

The work has been covered in hundreds of articles across automotive, technology, design, business and lifestyle media. These are some of the publications.

Press, PR and reputation

Every order started with a story

Zero Labs never spent a dollar on advertising, and every order request it received came from earned press. Outlets came back for round after round, and MotorTrend and Top Gear each covered the work at least five times.

We now run that same playbook for clients, with our own press engine behind it. It connects a story to thousands of press contacts across automotive, technology, design, business and lifestyle media, so each announcement reaches the writers who actually cover it. We plan the story, prepare the materials and run the outreach from first pitch to published feature.

For EV and clean tech companies, the reach goes further. We can also feature your story on our own EV and clean tech market platform and in our daily industry news engine, which reaches a large and growing audience of industry readers.

Plan your announcement

Our own technology

Ready-to-go tools behind every engagement

We built our own intelligence and publishing platforms before we offered them to anyone else. Every ZLABS engagement starts with them already running, so the first week goes to your market and your story.

1B+

products indexed with detailed specifications and intelligence

50M+

companies profiled across the global market

300M+

professionals and decision-makers we can reach

254

industries, each with its own standards and rules

50,000+

news sources read daily by our news engine

Thousands

of press contacts across business, technology and trade media

AI visibility ratings

How ChatGPT, Claude, Gemini, Perplexity and Google AI describe and rank your products, scored product by product and tracked over time.

Retail and agent-shopping readiness

Whether your products are ready to be found, compared and bought on retail sites and by AI shopping agents, with the fixes in order.

Market and competitor intelligence

Detailed intelligence on any company, product or category, drawn from a billion products and fifty million companies.

Content engine

Pages, product visuals, video, articles, press and reviews in the formats AI engines and people trust, produced at the speed the market moves.

Decision-maker matching

Connects your story and products to the buyers, partners and investors who matter, across three hundred million professionals.

Press engine

Matches each announcement to the writers who cover it from thousands of press contacts, then tracks the coverage it earns.

Custom news engine

Real-time briefs and a branded newsroom for your category, curated from more than fifty thousand sources.

Supply chain sourcing

Find any product or component and make an offer directly to the manufacturer.

What they said

“This Zero Labs vehicle is one step beyond. It's not a resto mod, it's a future mod.”
Top Gear

“Few have gotten the blend as good as Zero Labs with its latest Land Rover Series 109.”
MotorTrend, 2025

“Zero Labs completely strips the car, restores and rebuilds it to a standard that the Solihull factory could never achieve, both inside and out.”
Hagerty

“The Fantasy Utility Vehicle.”
The Wall Street Journal

Selected coverage

WIRED

“The Best Cars, Rides, and Auto Tech of CES 2023”